Aaron London was a fancy pants Chef and Restaurateur with 10 years of Michelin stars. After close to three decades, he left brick and mortar restaurants to prioritize his young family. His quest for getting excellent, premium tasty bites into people’s mouths didn’t lessen. In fact, it grew. Aaron began baking cookies with his young daughters, and then realized that he could bring his yummy little “real goods” into homes across the country by launching this little brand. You can see more of his silly face at CALA-US.org